A History of the Ministry of Information, 1939-46


Why vegetables are not served

One aim of the investigation was to find out why vegetables are not served more often than they are. It was shown in the foregoing pages that socio-economic status influences the amount of vegetables consumed. In this section an attempt is made to show what factors influence the individual in the decision to cook vegetables or not to cook vegetables on any particular day. Information on this problem was collected from 4 questions:

  1. 1. Housewives were asked which of the most common vegetables they serve or never serve,

  2. 2. Schoolchildren were asked which vegetables were served to them and which they liked,

  3. 3. Mothers of young children under 5 were asked whether they considered certain vegetables particularly suitable or unsuitable for young children.

  4. 4. Housewives who had not cooked vegetables on any day of the week during which vegetable consumption was investigated were asked why they had not cooked vegetables.

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