A History of the Ministry of Information, 1939-46
Number in family
Class
Housewives Working & Not Working
Age
Families with & without children under 14 years
With children up to 3 years | 793 | 18 |
With children 3-14 years | 1307 | 30 |
Without children | 2298 | 52 |
Sample | 4398 | 100 |
Urban & Rural
[Text Missing] Questionnaires
Town:
1. Newcastle
2. Bishop Auckland
3. Durham
4. Bradford
5. Leeds
6. York
7. Hull
8. Scarborough
9. Lincoln
10. Nottingham
11. Leicester
12. Derby
13. Attleborough
14. Peterboro
15. Ipswich
16. Cambridge
17. London
18. Aylesbury
19. Oxford
20. Exeter
21. Bristol
22. Trowbridge
23. Gloucester
24. Salisbury
25. Cardiff
26. Merthyr Tydfil
27. Swansea
28. Birmingham
29. Lichfield
30. Worcester
31. Leominster
32. Warwick
33. Carlisle
34. Penrith
35. Wigan
36. Manchester
37. Sheffield
38. Preston
39. Liverpool
40. Chester
41. Glasgow
42. Kilmarnock
43. Perth
44. Edinburgh
45. Ayr
46. Tunbridge Wells
47. Chichester
48. Winchester
49. Wolverhampton
Day of interview:
1. Housewife Urban 2. Housewife Rural 3. Housewife working
Age:
Number in family :
Children up to 1 year.........
Children 1 yr. 1 day to 3 yrs. .........
Children 3 yrs. 1 day to 14 yrs. .........
Number of adults for which housewife cooks.........
TOTAL.........
Husband’s occupation (Own occupation):
1. No husband
2. Forces
3. Labourer (unspecified)
4. Clerical (unspecified)
5. Professional
6. Managerial
7. Building
8. Engineering
9. Iron and Steel
10. Mining
11. Agriculture
12. Transport, Public Utility
13. Distributive
14. Textile
15. Others
A. BREAKFAST CEREALS. (Separate prepared oatmeal from other cereals as “oatmeal”)
1. How often did you serve breakfast cereals during last week?
2. Do you serve it at other meals than breakfast?
Breakfast Cereal | Prepared Oats | Oatmeal Porridge | |
1. Regularly | 1 | 1 | 1 |
2. Occasionally | 2 | 2 | 2 |
3. Never | 3 | 3 | 3 |
3. If prepared oats are used for porridge, what are the reasons for using this instead of oatmeal?..................
4. What do you take with your porridge/cereal?
5. Do you serve more often, less often, or the same, than you used to? ([Text Missing])
Breakfast Cereal | Prepared Oats | Oatmeal Porridge | |
1. More often | 1 | 1 | 1 |
2. Less often | 2 | 2 | 2 |
3. Same | 3 | 3 | 3 |
6. If served more often now what are the reasons? What food has it replaced?...............
7. If served more often now what are the reasons for the change?
Others.........
8. If less became available in shops so that you could not buy as much as you can now, would that cause you hardship?.........
Breakfast cereal Yes 1. No 2. at yes, why?
Prepared Oats (do)
Oatmeal (do)
9. Which is more important to you?
More Important | Less Important | Don’t Know | |
1. Breakfast cereal (state most important brand) | 1 | 1 | 1 |
2. Porridge | 2 | 2 | 2 |
B. BAKING Have you ever used any of these ready mixture? Yes 1. No 2.
1. Did you use:
2. Do you serve it lately, more often, less often, the same as usual?
More often | Less often | Same | |
1. Ready made Yorkshire pudding mixture | 1 | 1 | 1 |
2. Other pudding mixtures | 2 | 2 | 2 |
3. Cake mixture | 3 | 3 | 3 |
4. Pastry mixture | 4 | 4 | 4 |
5. Others | 5 | 5 | 5 |
6. (see above) |
3. If less often served, what are the reasons?
4. If less became available in the shops so that you could not buy as much as you can at present, would that cause you any hardship? Yes 1. No 2.
5. If yes, why?.........
6. Which of the foods mentioned is the most important, and the least important, to you? (Mark one as the most important and one as the least important)
Most important | Least important | |
1. Ready made Yorkshire pudding mixture | 1 | 1 |
2. Other pudding mixtures | 2 | 2 |
3. Cake mixture | 3 | 3 |
4. Pastry mixture | 4 | 4 |
5. Others | 5 | 5 |
C. PREPARED DESSERTS (“Afters”)
Do you ever serve ready made desserts? Yes 1. No 2.
1. Did you serve:
Last week | Serves occasionally | Serves at other season | ||
Yes | No | |||
1. Custard powder | 1 | 1 | 1 | 1 |
2. Blancmange | 2 | 2 | 2 | 2 |
3. Junket | 3 | 3 | 3 | 3 |
4. Any dish made from cornflour | 4 | 4 | 4 | 4 |
2. Is there any ready-made product of this kind which is not on the market now and you would like to have. Which?.........
3. Do you serve these foods more often, less often, or the same as you used to?
More often | Less often | Same | |
1. Custard powder | 1 | 1 | 1 |
2. Blancmange | 2 | 2 | 2 |
3. Junket | 3 | 3 | 3 |
4. Any dish made from cornflour | 4 | 4 | 4 |
4. If you serve less now what are the reasons?
Not available in shops | Other reasons (lack of milk, sugar, etc. ) | |
1. Custard Powder | 1 | 1 |
2. Blancmange | 2 | 2 |
3. Junket | 3 | 3 |
4. Any dish made from cornflour | 4 | 4 |
5. If less of these foods became available in shops, so that you could not buy as many as you buy at present, would that cause you hardship?
6. If it would cause hardship. Why?.........
7. Which of the foods mentioned is the most important and the least important to you? (Mark the one which is most important and the one which is least important).
Most Important | Least important | |
1. Custard Powder | 1 | 1 |
2. Blancmange | 2 | 2 |
3. Junket | 3 | 3 |
4. Any dish made from cornflour | 4 | 4 |
D. BOUGHT CAKES, PASTRY Do you ever buy cakes, pastry biscuits? Yes 1. No 2.
1. How often last week did you buy:
Large cakes, sponges, tarts | Small cakes, pastry, [Text Missing] | Biscuits | |
1. Once | 1 | 1 | 1 |
2. Twice | 2 | 2 | 2 |
3. Three times | 3 | 3 | 3 |
4. Four times | 4 | 4 | 4 |
5. More than 4 times | 5 | 5 | 5 |
6. Not at all | 6 | 6 | 6 |
2. Do you buy cakes, pastry, biscuits, more often now than you used to?
More Often | Less Often | Same | Don’t Know | |
1. Large cakes, sponges, tarts | 1 | 1 | 1 | 1 |
2. Small cakes, pastry | 2 | 2 | 2 | 2 |
3. Biscuits | 3 | 3 | 3 | 3 |
3. If more often . Do you eat more of this type of food (whether bought or home made) than you used to?
or do you eat the same amount but buy more and make less yourself than you used to?
4. If there were to be less cakes and pastry available in the shops would it cause you hardship?
Yes 1. No 2. If yes. why?
E. Jam , marmalade, honey. etc.
1. How many days last week did you put jam on the breakfast table?
2. How often last week did you use jam for cooking? (Puddings, baking)
3. How many days last week did you give jam for tea or the evening meal?
4. Do you take your full jam ration?
5. If no. Why not?.........
6. How much jam were you able to make yourself this summer?.........
7. Did you take sugar instead of jam this summer?
How much sugar? Ap[Text Missing] No. of lbs.
8. If there were to be less jam available in the shops would it cause you hardship?.........
F. From the following six groups, of which would you like to buy more than you can at present, and of which would you not mind if less were available in the shops?
How much housekeeping money do you have?.........
Out of this do you pay:
Name of Interviewer:.........
Date:.........