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• Wartime Social Survey

RG 23/7 - Food Problems: A Survey of Consumers' Habits and Attitudes made for the Ministry of Food, February 1942

1. Introduction.
2. National Wheatmeal Bread - Summary
3. National Wheatmeal Bread, Section 1 - The Extent to which National Wheatmeal Bread is Known.
4. National Wheatmeal Bread, Section 2 - Buying Habits.
5. National Wheatmeal Bread, Section 3 - The Amount of National Wheatmeal Bread Bought.
6. National Wheatmeal Bread, Section 4 - The Extent to which National Wheatmeal Bread is Available at the Regular Baker.
7. National Wheatmeal Bread, Section 5 - Preferences Expressed for White, Ordinary Brown or National Wheatmeal Bread.
8. National Wheatmeal Bread, Section 6 - Incentives to Buy National Bread.
9. National Wheatmeal Bread, Section 7 - Reasons Advanced for Ceasing to Buy National Wheatmeal Bread
10. National Wheatmeal Bread, Section 8 - Reasons Advanced for Never Buying National Wheatmeal Bread.
11. National Wheatmeal Bread, Section 9 - Keeping Qualities of N.W.B. Compared with Keeping Qualities of White Bread and Ordinary Brown.
12. Milk Consumption, Section 1 - Average Consumption of Milk per Head and by Family.
13. Milk Consumption, Section 2 - Consumption of Milk given Levels of Consumption per Head.
14. Milk Consumption, Section 3 - National Milk.
15. Milk Consumption, Section 4 - Adults’ Consumption of Milk.
16. Egg Consumption
17. Egg Consumption, Section 1 - Total Eggs from all Sources.
18. Egg Consumption, Section 2 - The Number of Eggs Acquired per Head.
19. Egg Consumption, Section 3 - Proportions of Eggs Bought, Produced and Given to Families.
20. Queues, Section 1 - The Incidence of Queueing.
21. Queues, Section 2 - For What Commodities did Housewives Queue.
22. Queues, Section 3 - The Frequency of Queueing.
23. Queues, Section 4 - For Which Commodities do Housewives Queue Longest.
24. Queues, Section 5 - Opinion on Queueing.
25. Reservation of Oranges for Infants, Section 1 - The Reception of the Scheme
26. Reservation of Oranges for Infants, Section 2 - Reasons Advanced for Approval or Disapproval.
27. Ministry of Food Advertising, Section 1 - The Most Suitable Means of Publicity.
28. Ministry of Food Advertising, Section 2 - Food Demonstrations.
29. Ministry of Food Advertising, Section 4 - “Food Facts” Newspaper Notices.
30. Appendix 1 - The Sample
31. Appendix - Questionnaire, Part 1
32. The Survey